Re: [Epic] Epic rumours

From: R Allen <test_run_at_...>
Date: Wed, 20 May 1998 09:49:54 -0700 (PDT)

--Dave Gentzler wrote:
>
> They're hurting big time. Sales, overall, are down. The last two
boxed
> releases have tanked. The much-hyped Diamond sub-distribution bombed
upon
> launch, with many of the solicited items pulled immediately.
Retailers are
> dropping the entire product line in droves
(SNIP)
>
> They're idiots, and by this time next year they'll be half the size
they are
> now.
>

I would not count GW out yet. They aren't perfect, granted. But they
did not get to be the biggest miniature maker by being completely
stupid. These figures should be a wake-up call, and I think it might
be working. There are some signs that the power is leaving the
accountants and going back into the hands of the studio. GW has a
massive marketing power - if they do the right thing, their sales will
turn around at rocket speed.


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Received on Wed May 20 1998 - 16:49:54 UTC

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