RE: [Epic] GW BOYCOTT (MUST READ IMEADIATELY) (fwd)

From: <duckrvr_at_...>
Date: Thu, 05 Jun 1997 08:50:04 -0500

At 06:23 PM 6/4/97 -0500, you wrote:
>> Hell,
>> they took a friend of mine's stockist status as they learned he was selling
>> for cost +5%
>
>Very odd, that. The only profit margin you friend was cutting into was
>his own. He still paid the same to his supplier, regardless of what
>he sold to his customers for. Why did GW even care about this practice?

It will cut into other businesses that toe the proverbial GW line. It
fosters the idea that the figs are overpriced. GW extends that status as a
courtesy, and if they want to revoke it, they can do so. If it were a
franchise situation, they would be prohibited from setting prices for the
franchise. However, in this situation, they can put pressure on the shops
by removing a source of free advertising.

Temp
Received on Thu Jun 05 1997 - 13:50:04 UTC